Serving the Shooting Sports and Outdoor Marketplace
Davis Quail Hunts provide unique quail hunting and pheasant shooting experiences in the Black Belt of central Alabama. Mazie and Colvin Davis, for who The Sportsman’s Cabinet had previously designed a kennel website and a promotional print ad campaign, required a logo, collateral material and a website for their new quail hunting venture. The southern states are renown for quail hunting and there is considerable competition in the industry. The objective was to differentiate DQH by conveying the unique character of their southern hunting experience as top-notch but also highly personable and down-to-earth. Much emphasis was put on the quality of the dog work for the many people who have a high appreciation of class bird dogs. Chris made two trips to Alabama to photograph quail hunts, the DQH grounds and their facilities. She worked with the Davis’ to create an identity rich in visuals and copy that is concise in communicating necessary information while conveying the appealing charater of DQH. Visit them at www.davisquailhunts.com.